Getting ready for a fashion photoshoot in Cardiff? Somewhere else in South Wales? Somewhere else in the world? Exciting times!
Whether you’re a designer looking to showcase your latest collection or a model ready to step in front of the camera to add to your modelling portfolio, preparation is everything.
My guide below is packed with pro tips to make your shoot run smoothly and ensure you walk away with images that capture your brand or look in the best light. Let’s dive in!
1. Define Your Vision and Goals
Before booking the studio or picking out outfits, start by defining what you want from the photoshoot.
Ask yourself:
What’s the purpose of these photos? (Website, social media, portfolio?)
What mood or style do you want? (High fashion, urban, editorial?)
Who is your target audience?
Knowing your goals will set the direction for the entire shoot. Be as clear as possible so your photographer can capture exactly what you envision.
2. Choosing the Perfect Location
In South Wales, we’re spoilt for choice when it comes to nearby stunning photoshoot spots. Want something bold and urban? The murals and street art around the cities and towns add character. Looking for a softer, natural vibe? Try one of our many bays, marinas, parks or mountain spots for something that brings a bit of nature to the scene.
If you’re opting for a studio, pick one with the right setup for your theme. Studio lighting can give a lot more control over the look and feel of each shot, but don’t forget that outdoor shoots come with gorgeous natural light – perfect for lifestyle or editorial shoots and my personal preference - I rarely shoot with artificial light or flash set ups.
3. Plan the Outfits and Styling
In fashion photography, the clothes make a huge impact. Here’s how to get your styling on point:
Select Key Pieces:Â Choose outfits that make a statement and align with your brand. Consider fabrics that look good in photos - think textures like leather, silk, or even knitwear.
Coordinate Colours and Patterns:Â Avoid outfits that clash too much with each other, especially in group shots. Neutral tones and solid colours generally work well, but a pop of colour can also bring life to the image.
Accessorise Thoughtfully: Accessories add flair but keep them minimal unless they’re a central part of the look.
And don’t forget the details - ironed clothes and lint-free garments can make all the difference in close-up shots!
4. Prepare Hair and Makeup
Professional hair and makeup elevate a photoshoot tenfold. Book artists who are familiar with photography makeup - it’s an art in itself. Makeup for the camera can differ quite a bit from everyday looks; it’s about creating definition and avoiding shine.
Do a Trial Run:Â This goes for both hair and makeup. Testing the look ahead of time can save you any last-minute surprises.
Touch-up Essentials:Â Even if a makeup artist is on set, having a small kit with oil blotters, lipstick, and a hairbrush helps keep the look fresh throughout the shoot.
5. Collaborate with Your Photographer
Let’s talk teamwork! The best shoots happen when everyone is on the same page. Here’s how you can set the stage for a successful partnership:
Share a Mood Board: Pinterest boards or example photos help me understand the look you’re going for. This way, I can plan the lighting, angles, and editing style.
Communicate Poses and Angles You Like:Â Have specific angles or poses that you feel work best? Let me know! We can work together to capture your vision.
Trust the Process: While planning is essential, don’t worry if a shot doesn’t go exactly as envisioned. Some of the best photos come from unplanned moments or spontaneous poses.
6. Timing is Everything
For outdoor shoots - especially if you're looking to shoot in South Wales - weather is a factor. We all know that Welsh weather has a mind of its own! Try to plan your shoot around the golden hours (just after sunrise or before sunset), when natural lighting is at its best.
If you’re aiming for a specific aesthetic - soft light, dramatic shadows, or vibrant colours - consider the time of day and forecast.
In the studio, time of day matters less, but allow a buffer for setup and wardrobe changes, especially if you have multiple looks.
7. Have a Backup Plan
Preparation means being ready for the unexpected! Especially with an outdoor shoot, rain can be an unwelcome guest. Choose a nearby backup location or a studio in case the weather turns. For indoor sessions, backups could include extra clothing in case of mishaps, or spare makeup essentials.
8. Bring Energy and Enjoy the Process
Photoshoots are hard work, but they’re also a lot of fun! To get the best images, you’ll want to bring energy and confidence on set. Listen to some music, loosen up, and remember that the camera loves confidence.
It’s always a team effort to create images that truly stand out. My role as a photographer is to capture your story and personality through my lens. If you’re relaxed, having a laugh, and enjoying the shoot, that’s what shines through in the photos.
9. Final Review: Check the Images On Set
Whenever possible, review a few images during the shoot. This will help you make any necessary adjustments on the spot. A quick check can ensure you’re happy with the direction and have peace of mind that we’re on the same page.
Wrapping Up: Let’s Create Magic!
Getting ready for a fashion photoshoot takes preparation, creativity, and collaboration. Whether you’re a Cardiff local or coming from elsewhere in South Wales, this city offers a great range of backdrops and settings for fashion photography. With the right planning and energy, you’ll be thrilled with the final images that capture your brand, style, and personality.
Looking to bring your fashion vision to life? Let’s talk details, brainstorm ideas, and make it a shoot to remember!
